“Budō-Seru” (Grape-Cell) silk fabric advertising postcard, c. 1930. “Each roll of this fabric bears the ‘Insect-Proof Grape-Cell’ mark at every yard along the edge.”

See also:
Kimono fashion, c. 1910.

“The new spring designs of Grape-Cell silk fabric have arrived.

“With the radiant spring of the Shōwa era, these bright and elegant colors and patterns are most fitting. They are designs sure to delight everyone.”

“Moreover, Grape-Cell fabric has been completely treated to be insect-proof. Its usefulness cannot be overstated.

“We most highly recommend Grape-Cell.”