Fukuju Life Insurance Co. New Year’s advertising postcard, Nagoya, 1930.

“The Fukuju Life Insurance Company is one of the strongest establishments in the city. All its organizers are men of the first standing in the financial world of Nagoya.

“The company was established in October, 1908, with a capital of ¥5,000,000. Its specialties are: (1) liberal rate of dividend on shares; (2) law premium; (3) long period of grace for payment of premium; (4) no limitation as to residence of the insured ; and (5) no limitation to professions of the insured. The company is engaged in two kinds of insurance, viz., whole term insurance and endowment insurance. The insured are entitled to a share of profits.

“Besides the head office in Minami Otsu-machi, Naka-ku in the city [Nagoya], the company has branches in Tokyo, Osaka, Hiroshima, the Tohoku, the Hokuriku [Ishikawa, Fukui, Niigata and Toyama prefectures] and Kyushu.

“The company works upon the principle of integrity and safety, and refrains from speculative measures.

“It need hardly be mentioned that Mr. Kinnosuke Kanno is prominent in financial circles of Nagoya. Mr. Jusuke Tomita, Managing Director, is the son-in-law of Mr. Kanno and in addition to his post in the company, is President of the Nagoya Electric Railway Company and one of the millionaires of the city. Mr, Tokujiro Kondo, Director and Manager, is a graduate of the Keiwo University.”

– Japan in the Taisho Era: In Commemoration of the Enthronement, 1915